In part two of our automotive social media marketing series, we look at why Twitter is a great social media network for your dealership to interact with potential customers, in addition to best practices that your dealership can implement. Twitter…
When trying to make your business successful, the representatives you have on hand to market and sell your product are just about as important as the product itself. The world of sales is competitive and it takes a very specific…
Engaging automotive lead management ILM and CRM can be a complicated part of your overall marketing. Since Internet lead management and customer relations management are core aspects of selling cars, these are not optional if you want to be successful in the modern…
Start Your Search Engines The internet has revolutionized everything we do on a daily basis, including buying and selling cars. For your dealership to resonate with its customer base and make sales in a highly competitive market, it is paramount…
People who visit a used car dealership are often primed to be on the defensive, afraid you’re going to take their money and sell them a lemon. In order to be successful, you have to be ready for the main…
Start Your Search Engines The internet has revolutionized everything we do on a daily basis, including buying and selling cars. For your dealership to resonate with its customer base and make sales in a highly competitive market, it is paramount…
Just a few years ago, we likely never dreamed we’d be using text messaging as part of the sales process. But more and more dealers are using text messaging to facilitate communication between sales staff and customers. SMS texting allows…
Overwhelmed with Resources Attracting online used car leads online to your dealership can be an arduous business. Without an efficient way to capture real leads, efforts and time spent to attract them is unfocused and results in little success. It’s…
Where specifically are car buyers going to look for such information online? And, more importantly, once you know where they are how can you join (or even lead!) the conversation? It is not surprising that the majority of today’s tech-savvy…
Why It’s Important for Your BHPH Dealership to Build Community Relationships and Where to Start It is not uncommon for large new car dealerships to sponsor and volunteer at charity events or organize fundraising efforts for scholarships or other causes.…
